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Celerart completes rebranding and Webflow website for IVC, a 40-year software innovator

Rebranding and Webflow website redesign for IVC by Celerart, showcasing a modernized brand identity and digital presence.

Celerart completes rebranding and Webflow website redesign for IVC, revitalizing its 40-year legacy.

Celerart modernizes four decades of brand equity with a complete identity refresh and Webflow website for enterprise software company IVC.

Rebranding a heritage tech company means balancing tradition with innovation. We preserved IVC's trusted identity while modernizing its design, using Webflow for flexibility and scalability.”
— Vadym S. Creative Director at Celerart
UNITED KINGDOM, October 6, 2025 /EINPresswire.com/ -- Celerart has completed a comprehensive brand identity refresh and website redesign for IVC (Intelligent Visual Computing), a company with nearly 40 years of experience in custom software development, Stripe‑certified payment integration, and AI solutions. The project modernizes IVC's brand and digital presence while preserving recognition among existing enterprise clients.

Celerart's scope covered a full branding overhaul and the development of an interactive, content‑rich website built on Webflow. The team retained the core essence of IVC's long‑standing identity and translated it into a contemporary visual system designed for clarity, scalability, and consistent usage across channels. The new website presents IVC's services and expertise in a structured, buyer‑friendly way, with improved content hierarchy for enterprise decision‑makers.

Key implementation details:
Webflow build using a Client‑First approach to streamline CMS management and future updates by internal teams
Systemized design components for consistency, easier iteration, and collaboration
UX focused on service discoverability and clear value communication across custom software, payments, and AI offerings
Performance‑minded development to support fast load times and smooth interactions

The project's design execution and strategic approach have gained recognition from the creative community. Behance featured the case study in both its UI/UX and Stock categories, highlighting the balance between visual innovation and functional design. The dual feature underscores the project's success in combining thoughtful interface architecture with a cohesive visual identity system that serves both brand consistency and practical application across touchpoints.
Full case study and project breakdown: https://www.behance.net/gallery/210424221/40-years-of-Intelligent-Visual-Computing

About Celerart
The rebranding agency Celerart specializing in brand identity, UI/UX design, and Webflow development for technology, SaaS, and enterprise organizations. The team delivers end‑to‑end rebranding and digital experience programs that align brand strategy, design systems, and CMS‑ready websites.

For more information, please contact:
Vad S., Creative Director at Celerart: www.linkedin.com/in/vadym-s
Email: hello@celerart.com
Website: https://celerart.com/services/brand-identity/rebranding

Vadym S.
Celerart
+44 7700 181607
email us here
Visit us on social media:
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